AmbitionBox
AmbitionBox
AmbitionBox is a leading platform in India for jobseekers to gain insights into companies through employee reviews, salary data, interview questions, and more.
AmbitionBox is a leading platform in India for jobseekers to gain insights into companies through employee reviews, salary data, interview questions, and more.
Team :
Team :
Individual
Individual
Duration :
Duration :
2 weeks
2 weeks
Role :
Role :
Designer, Researcher
Designer, Researcher
Time :
Time :
November, 2024
November, 2024
The purpose
The purpose
Whenever I had to look for any company reviews in order to make an informed decision, somehow I always opened AmbitionBox but could not go through the entire page, so in order to understand and solve this issue, I decided to go for this problem statement as a 10kdesigners capstone project.
Whenever I had to look for any company reviews in order to make an informed decision, somehow I always opened AmbitionBox but could not go through the entire page, so in order to understand and solve this issue, I decided to go for this problem statement as a 10kdesigners capstone project.
The Goal
The Goal
Redesign the review page of AmbitionBox to retain users on the review page and to provide relevant reviews quickly in order to make an informed decision through the reviews page.
Redesign the review page of AmbitionBox to retain users on the review page and to provide relevant reviews quickly in order to make an informed decision through the reviews page.
The Findings
The Findings
The Findings
From the user survey and 4 user interviews, I learned that students or employees want to have a clear understanding of the company culture, work environment, and opportunities for career progression, but they cannot easily do that because:
From the user survey and 4 user interviews, I learned that students or employees want to have a clear understanding of the company culture, work environment, and opportunities for career progression, but they cannot easily do that because:
They are facing difficulty finding reviews that are relevant to specific roles, locations, or levels of experience.
They are frustrated with generic reviews.
They worry about the authenticity of reviews.
They are overwhelmed by the process of sifting through hundreds of reviews to find useful insights.
They are facing difficulty finding reviews that are relevant to specific roles, locations, or levels of experience.
They are frustrated with generic reviews.
They worry about the authenticity of reviews.
They are overwhelmed by the process of sifting through hundreds of reviews to find useful insights.
